Advertising (PPC) management

🎯 Sponsored Ads & Auto Campaigns

  • ✅ Sponsored Products: Visible in search results and on product pages.
  • 💡 Auto Campaigns: Lets Amazon find relevant keywords for you.
  • 📊 4 Match Types: Substitutes, Complements, Loose Match, Close Match.
  • 🚫 Brand Term Exclusion: Prevents bidding on your own brand keywords.
  • ⚖️ Balanced Spend: Medium budget with high keyword discovery potential.
Sponsored Ads Visual

🛡️ Brand & Competitor Campaigns

  • 🏷️ Brand Campaign: Uses only your brand terms to protect your listings.
  • 🛡️ Defensive Strategy: Low spend campaign to block competitor ads.
  • 🎯 Competitor Brand Campaign: Targets rival brand keywords directly.
  • 💰 High Return: Small budget, low impressions, strong incremental sales.
Brand Campaign Visual

🔍 ASIN Targeting

  • 🎯 Competitor ASIN Campaign: Targets selected ASINs on rival product pages.
  • 📉 Not Ideal for Search: Low keyword performance, but strategic for visibility.
  • 🛡️ Defensive ASIN Campaign: Targets your own listings to block competitors.
  • 📈 Cross-Promotion: Encourages catalog discovery and boosts conversions.

Brand Campaign Visual

📹 Video & Display Ads

  • 🎬 Video Ads: High-impact videos (30s), must be professionally produced.
  • 🔐 Brand Registry Required: Only available for registered brands.
  • 🧲 Sponsored Display: Includes retargeting, past purchasers, and ASIN/category targeting.
  • 🧠 Brand Recall: Great for bringing shoppers back and building awareness.

Brand Campaign Visual
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Mastering Amazon PPC

We implement keywords using three different match types to test their effectiveness. By analyzing performance across each format, we identify which version works best and adjust bidding to maximize results.

Broad Match

Targets the keyword in a general way, allowing additional terms in the search query. This match type typically yields the highest number of impressions.

Phrase Match

The search query must include the exact keyword phrase in the same order, though other words can appear before or after. This provides more control while still reaching a broad audience.

Exact Match

Targets only when the search query exactly matches the keyword, character for character. This format delivers the fewest impressions but offers the highest level of control and precision.

Modified Broad Match

Allows close variations of the keyword, including misspellings and related terms, while still maintaining some relevance. Balances reach and targeting for moderate impressions and performance control.
Full Service

Keyword Research

In-depth keyword analysis is essential to reach your target audience effectively and enhance the visibility of your ads.

Optimized Campaigns

We optimize campaigns by setting goals, allocating budgets, applying targeted bidding, refining keywords, and tracking key metrics.

Reduce ACOS

Lower your ACOS and increase sales by leveraging high-performing keywords and implementing exact match targeting strategies.

Increase Sales

Boost sales with PPC by auditing your ads, enhancing product listings, and applying smart pricing strategies during product launches.

Weekly Reporting

We provide weekly performance reports to keep you informed, ensuring full transparency and continuous campaign improvement.

Design

Thoughtfully designed creatives help establish a strong brand presence and differentiate your products from the competition.

🔑 Keyword Research
In-depth keyword analysis is essential to reach your target audience effectively and enhance the visibility of your ads.

📈 Optimized Campaigns
We optimize campaigns by setting goals, allocating budgets, applying targeted bidding, refining keywords, and tracking key metrics.

💰 Reduce ACOS
Lower your ACOS and increase sales by leveraging high-performing keywords and implementing exact match targeting strategies.

📊 Increase Sales
Boost sales with PPC by auditing your ads, enhancing product listings, and applying smart pricing strategies during product launches.

🗓️ Weekly Reporting
We provide weekly performance reports to keep you informed, ensuring full transparency and continuous campaign improvement.

🎨 Design

Thoughtfully designed creatives help establish a strong brand presence and differentiate your products from the competition.

Amazon PPC management

Boost your PPC performance and take your sales to new heights. Connect with us today to maximize your PPC campaigns through our comprehensive Amazon account management services. We’ll deliver the impactful results your brand deserves.

Boost your PPC performance and take your sales to new heights. Connect with us today to maximize your PPC campaigns through our comprehensive Amazon account management services. We’ll deliver the impactful results your brand deserves.

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